Chanel and the royal wardrobe have always shared a quiet love affair, but in the hands of Princess Kate, it feels newly electrified. Once seen as the uniform of Parisian chic, the house’s tweed has been reborn under Kate’s watch.
She wears sculpted jackets instead of stiff suits, feather-light bouclé in place of heavy tailoring. The effect is less heritage costume, more modern power dressing – a royal who understands tradition but moves effortlessly with the trend.
In 2022, she sent fashion watchers into a frenzy when she stepped out in a vintage royal-blue Chanel blazer that flew under the radar.
The double-breasted silhouette and inky black trim instantly recalled Diana, Princess of Wales’ own navy-trimmed jacket worn to Great Ormond Street Hospital in 1992.
It was more than a style echo; it was a bridge between two eras of Windsor women who have made the label their shorthand for an authoritative royal visit. Over the years, the Princess of Wales has been quietly building a Chanel archive of her own.
Check out Kate’s Chanel standout moments…
2017 – Paris Tour:
On her first official visit to Paris as the then-Duchess of Cambridge, Kate leaned into French heritage with a deep green Chanel coat dress, finished with a wide belt and the house’s signature buttons. Paired with a quilted burgundy flap bag, it was her first high-profile moment in the brand and a signal of what was to come.
2019 – Royal Engagement in London:
For a business-focused appearance at the Victoria & Albert Museum, she turned to a cream tweed Chanel jacket, a lighter, more contemporary take on the classic suit. The clean silhouette and understated trim marked a shift toward daytime luxury.
2021 – Black-and-Gold Bouclé:
Kate chose a sharp black Chanel jacket woven with gold threads for a roundtable in the creative industries in 2021. The metallic glint modernised a traditional cut and proved the house’s tweed could look as relevant at a working event as at a gala.
2022 – Vintage Royal Blue Moment:
The look that stopped the internet: a vintage royal-blue double-breasted Chanel blazer, its black trim and bold buttons echoing Diana’s near-identical jacket at Great Ormond Street Hospital in 1992. By reaching for that piece, Kate gave fashion lovers a side-by-side of two eras of royal style and cemented Chanel as her go-to power jacket.
2024 – Qatar State Visit:
For December’s glittering state visit to Qatar, Kate reached for Chanel once again, this time letting the accessories do the talking. She carried a deep wine-coloured Chanel handbag – a rich, opulent shade that played off her neutral ensemble and stood out amid the formal setting.
