Aldi has once again claimed the title of the UK’s cheapest supermarket, according to the latest price comparison by consumer watchdog Which? In September, the average bill for 71 items at Aldi came to £122.77, undercutting rival Lidl by £1.18, where the same shop averaged at £123.95.
Each month, Which? compares the average cost of a basket of popular groceries at the eight largest supermarkets in the country. The analysis takes into account special offer prices and loyalty scheme discounts, but excludes multibuy deals.
In the most recent comparison, none of the items were cheaper for Lidl Plus customers. The list of 71 items included both branded and own-brand products, such as Birds Eye Peas, Hovis bread, milk and butter, reports the Mirror.
Tesco secured third place, with Clubcard members paying an average of £135.64 for their shopping, while non-Clubcard holders faced a bill of £138.66. Sainsbury’s Nectar card shoppers would have paid an average of £138.74 in September, or without a Nectar card, the same items at Sainsbury’s would have cost £142.70.
Which? also compares a longer list of 186 items, excluding Aldi and Lidl due to their smaller product ranges. For this extended list in September, Asda emerged as the cheapest, with an average bill of £465.66.
This was less than Tesco with a Clubcard, where the same shop totalled £472.45. Waitrose was the priciest on average, with the smaller shop costing £161.19 on average and the larger shop coming in at £531.39.
Reena Sewraz, Which? Retail Editor, stated: « Aldi is the UK’s cheapest supermarket again this month, according to our latest price analysis, showing that it continues to represent great value without the need for two-tiered pricing. When it comes to a longer list of groceries, Asda beats all the other major stores including membership prices at Tesco, Sainsbury’s and Morrisons.
« With food prices still rising and the weather getting colder we know many households will be worried about costs, so it really is worth shopping around as you can save 36% by swapping to a cheaper supermarket. »
